What leads to failed execution? In this part, we evaluate bad quality.
There is nothing wrong with using affordable finishes in a project. In fact, there is a demand for more affordable properties with less luxury finishing materials used that increase the costs.
Problems arise when materials used are inferior. Developers sometimes use products that simply are not suitable for the properties due to lower costs or ease of installation. These items are to the detriment of an entire project. It doesn't matter if it is using poor carpet that disintegrates in a few months or more seriously using the wrong waterproofing. These products lead to long-term problems for residents, the developer and the building management.
The details matter and quality control is essential. Don't let a project fail through a poor choice of materials.
The other essential quality control item is the all-important contractor. Poor-quality contractors can ruin the very best of projects. From delays in work due to disorganisation to having to redo work over and over. Bad contractors will very likely cost you the success of a project.
Another significant problem that can arise with contractors is bad sub-contractors. Too many good projects have been let down by mismanaged subcontractors who were not capable of dealing with the work they had to complete.
Poorly built homes don't sell well (and in my opinion, they shouldn't sell at all) and once word spreads of a poorly constructed project, it's nearly impossible to change the market's view.
Many elements in property development fall outside of your control, but the quality is a key element that can be controlled.